Soft Kill: September's Limited Edition Drop

September only. Once it's gone, it's gone.

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Our Mission

UBTHD is here for the moment
you reclaim yourself — and everything that follows.

We make tools for taking back your mind, body, and story:
through apparel, art, and unapologetic pleasure.

Whether you're spiraling, single, cuffed, or confused — you’re still the main
character.
This isn’t self-help. It’s self-honor.

Welcome to your own party.

Bestsellers From the Vault

Pieces pulled from deep in the archive. Once part of the rotation, now unearthed for a limited time only.

Let the Mud Settle

Disappearing isn't weak. It's discipline.

because not all silence is empty.

No-Contact Clarity Journal

Our Vision

To be the go-to space for relationship clarity, bold confidence, and
beautiful boundaries — whether romantic, platonic or with yourself. All through
wearable reminders, unapologetic pleasure, and tools that talk back when your
mind won’t shut up.